Start with purpose
In this video, How great leaders inspire action, TED speaker Simon Sinek shows how great leaders, like the Apple founders, Martin Luther King and the Wright Brothers, inspire action by starting with ‘the why’.As you watch this consider, ‘Why does my work matter? Why should people care?’
Simon Sinek has a simple but powerful model for inspirational leadership
all starting with a golden circle and the question "Why?" His examples
include Apple, Martin Luther King, and the Wright brothers ...
(Filmed at TEDxPugetSound.)
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